mim Partners with Vitaïa for a Successful Launch in the Moroccan Market

Vitaïa, an innovative haircare brand blending natural remedies with advanced research, partnered with mim, the media and performance agency of KLEM Group, to design an impactful market entry in Morocco.

Together, Vitaïa and mim crafted a unique strategy to introduce the brand’s offerings, ensuring it connected effectively with its target audience. By deploying a comprehensive media plan, the collaboration achieved a strong market presence across all key touchpoints raising awareness with the right consumers.

This launch highlights mim’s dedication to supporting brands as they grow in new markets, delivering tailored solutions that resonate with audiences and drive tangible results.